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Precious Ashiogwu, “Dede,” is a dynamic Nigerian businesswoman and reality TV celebrity who gained popularity as a housemate on Big Brother Naija Season 10, called “10/10,” which began on July 26, 2025.

Known for her fiery ambition, unabashed genuineness, and Scorpio fire, Dede has been a fan favorite for her competitive spirit and inspiring narrative of purchasing her mother a house at the age of 23, demonstrating her desire to shine in the spotlight.

Precious Ashiogwu “Dede” Biography

Precious Ashiogwu “Dede” Biography
Photo Credit: @dede_ashiogwu, Instagram

Dede was born on October 23, 2001, in Delta State, Nigeria, to Mr. and Mrs. Ashiogwu. Details regarding her siblings are kept hidden.

There is no information on her educational background. She hailed from the Igbo ethnic group. Her religion is Christian.

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Career

Precious Ashiogwu was a prominent housemate on Big Brother Naija Season 10, joining the house as the 15th female participant on July 26, 2025, at the show’s exciting launch. Dede, described as “fierce, unstoppable, and unbothered,” joined the reality program to seek “the money, exposure, and plot twists” to cement her place in the spotlight.

Her competitive mentality and strong personality rapidly made her a main feature of the season, which promises 71 days of drama, strategic games, and a ₦150 million grand prize, according to MultiChoice.

Dede’s appearance on the show, hosted by Ebuka Obi-Uchendu, is her first significant step into entertainment, and she hopes to use her charisma and sincerity to establish her brand and inspire others. As the season progresses, her clever approach and strong enthusiasm solidify her as a candidate to watch in the high-stakes reality competition.

Personal Life

Precious Ashiogwu is in a good relationship that she describes as “finally feeling right,” but information about her partner is kept confidential. Residing in Nigeria.

Her finest moment—buying a house for her mother—reflects her strong familial ties, but her grandmother’s death has a profound effect, fueling her will to achieve.

Dede’s brash yet grounded demeanor, mixed with her competitive nature, makes her an approachable and encouraging character for Big Brother Naija viewers.

Dede Net Worth

Dede’s net worth ranges from $50,000 to $100,000. Her entrepreneurial activities and involvement in Big Brother Naija Season 10, with its ₦150 million grand prize, indicate possibilities for future riches. Income from her company and potential brand collaborations after the event might add to her riches, although particular quantities are unknown.

Social Media

Instagram Handle: @dede_ashiogwu



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